We've seen the way it's done. We want to do it better.
We’re all about influencers.
It’s really nice to meet you. I’m Jordan D’Amico – the founder of HUMN Talent Group (formerly The Thunder Agency). The biggest question I get asked from creators and clients is, “Why?” Why did I start HUMN Talent Group? The answer is easy.
HUMN Talent Group was born from my desire to see more diverse representation in the influencer marketing industry. The industry as a whole has made incredible strides in the last few years, but we’re not there yet. Bigger-bodied, differently-abled, queer, and BIPOC creators command millions of followers and cultivate some of the most impactful and engaged communities but are still largely under-represented.
When audiences look through a brand’s influencer campaign, they should see themselves represented in some way. It’s important for brands to put their money into exemplifying and showcasing a diverse range of voices, styles, backgrounds, and appearances.
This is what we strive for. As a talent manager, my goal and responsibility is to advocate for the creators I represent and work to elevate their voices in the industry, to shift perceptions, and to influence action for real change.